[client]
Organic Olivia
[Services]
Branding
Packaging
[date]
Oct 2022
01
[Challenge]
Organic Olivia, a brand owned by influencer Olivia Amitrano, contacted us to design the exclusive packaging for her new collection, Herbs for Real Life. Her vision was to provide a fresh experience for her loyal customers, showcasing a more fun and groovy side of herself while maintaining elements of nature in the design.
deep
dive
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02
[Solution]
In collaboration with Joseph Berry, our team crafted a logo inspired by the movement of her best-selling oils when poured onto a surface. Building on this, we experimented with bright neon greens and pale pinks, paired with simple typography, to establish a new brand for her collection.
03
[Results]
The final result was a beautiful package they could now use to ship orders for the new collection, complete with a new logo, patterns, and tape.
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