Light Factory Logo
Light Factory Logo
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[client]
Flow Party
[Services]
Website
Community
[date]
Mar 2023
0
1
[Challenge]
The
Flow
Party
is
a
community
established
by
Melissa
Mendez,
founder
of
Eurecah.
Her
journey
of
learning
Webflow
through
uninspiring
tutorials
motivated
her
to
create
a
space
where
designers
and
developers
could
receive
support
and
mentorship
as
they
navigate
their
learning
process.
Our
challenge
was
to
establish
an
engaging
community
that
would
connect
with
individuals
hesitant
to
seek
assistance,
and
alongside
that,
develop
a
brand
that
echoed
the
talent
within
the
Webflow
community.

deep

dive

0
2
[Solution]
We
partnered
with
designers
and
developers
from
the
community
to
create
a
striking
brand
and
website.
Some
of
the
collaborators
included
Experience
Designer
Joseph
Berry,
Webflow
Developer
and
Designer
Diego
Toda
Oliveira,
and
Brand
Designer
Eric
W.
Odom.
0
3
[Results]
The
brand
came
to
life
by
integrating
3D
assets
that
symbolized
inside
jokes
within
the
Flow
Party
community,
lively
animations
mirroring
the
playful
nature
of
community
members,
and
a
website
narrating
the
community's
origins
and
evolution.
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ERA Carbon